iQOO managed to occupy the vacant flagship killer spot in the mid-range segment last year with its iQOO 7 (review) and iQOO 7 Legend. The brand made it a habit to launch smartphones that bring at least one segment- or industry-first features to the table. From the world’s first phone flaunting UFS 3.1 flash storage with LPPDR5 RAM – iQOO 3 5G (review) to the segment-first intelligent display chip on iQOO 7, the Vivo sub-brand has always been pushing the envelope.
